It was a Tuesday afternoon when Jamie, one of the most skilled and dedicated people on our construction team, sat down after hanging up the phone. He didn’t say anything at first. He just stared at the wall.
Finally, he looked up and said quietly:
“I think that’s a new low for being verbally attacked by anyone in my life.”
The client on the other end had accused him of being incompetent. Sketchy. Untrustworthy.
Jamie has been doing this work for years. He shows up early. He problem-solves when things go sideways. He genuinely cares, not just about the finished product, but about the people he’s building it for.
And someone’s words nearly broke him that day.
This is the post I didn’t want to have to write. But I’m writing it anyway.
Two Things I Never Stop Talking About
If you’ve heard me speak publicly or followed this blog for any amount of time, you know there are two statistics I come back to again and again, because they matter, and because most people have no idea:
1. Only 11% of the construction industry is female.
2. Construction workers face a suicide rate four to five times higher than the national average.
Let that second one sink in for a moment.
Four to five times higher than the national average. In an industry that builds the homes people raise their families in, the offices where businesses grow, the schools where kids spend their days, the people doing that building are quietly suffering at an alarming rate.
These are the two things I’m on a mission to change. And today, I want to talk about the second one, because it hits close to home in a very real way.
Consider this another love letter to a homeowner, or maybe to anyone who’s ever hired a contractor, designer, or builder.
Why Mental Health in Construction Is in Crisis
Construction is one of the most physically and emotionally demanding industries in existence. Most people only see the finished product, the gleaming kitchen, the new addition, the completed basement. What they don’t see is everything that happens behind the scenes to get there.
The long days that stretch well past 5 p.m. The weather delays that throw off entire project timelines. The supply chain issues, the price fluctuations, the constant juggling of subcontractors, permits, inspections, and client expectations, all at once, every single day.
It’s not just physically hard. It’s mentally exhausting in a way that’s difficult to describe unless you’ve lived it.
And when the emotional weight of the job is compounded by hostile interactions with clients, texts that gut you, emails that make you question why you even do this anymore, phone calls where someone tells you that you can’t be trusted, it can push people to a breaking point.
We don’t post about those moments on social media. You won’t see the 10 p.m. team calls where we’re picking each other back up. Or the quiet drives home where someone replays a conversation, wondering what they could’ve done differently.
But those moments are real. And they happen more often than anyone talks about.
What Homeowners Often Don’t Realize
Building and renovating a home is stressful for everyone involved, we know that. Budgets feel tight. Timelines feel uncertain. Trust is hard to give, especially when you’re writing big checks and watching strangers work inside your most personal space.
We get it. We really do.
But here’s the truth most people don’t talk about: when a client lashes out, it’s rarely actually about the contractor.
It’s about fear. Fear of losing control. Fear of spending money they can’t get back. Fear that something will go wrong. Fear of disappointment.
Those fears are valid. Every single one of them.
But the way those fears get expressed, through hostile texts, accusatory emails, demeaning phone calls, lands on real human beings. People who are already stretched thin. People who lose sleep trying to hit your timeline. People who juggle delays and pricing changes specifically to protect your budget, not break it. People who actually care about your end result, maybe even more than you realize.
Behind the invoices and change orders and material lists are people. And people need to be spoken to with dignity.
What We’re Not Asking For
This isn’t a post asking for sympathy. It’s not a request to let contractors off the hook when things go wrong, because accountability absolutely matters, and the best contractors will welcome it.
What we’re asking for is this: Think before you speak.
Or, more bluntly, don’t be an asshole.
Because words matter. They can build something up or tear it down, just like homes. And once they’re said, they don’t disappear. They sit with the person who received them. Sometimes for a long time.
When emotions run high and budgets feel tight and trust feels thin, it takes real effort to communicate with kindness. We know that. But that effort is worth it, not just for the contractor’s wellbeing, but for the outcome of your project. Projects built on mutual respect go smoother. The communication is clearer. The results are better.
The Part We Don’t Share on Instagram
Here’s what you don’t see when you scroll through our project reveals and before-and-after photos:
The texts that gut us. The emails that make us question why we even do this anymore. The phone calls where someone tells us we’re incompetent, that we’re sketchy, that we can’t be trusted.
We absorb those words and we keep going. We show up the next morning with tools in hand and a plan for the day. We don’t post the hard stuff, because this industry already has enough of a PR problem without us adding fuel to the fire.
But behind every polished reveal is a team of people who worked through the hard stuff, through miscommunications and delays and moments of doubt, because they believed in the project and in the people they were building it for.
When you pour your heart into what you build, and you try to do right by people, hearing words like the ones Jamie heard that day cuts deep.
And that’s saying something.
A Simple Reminder Before You Hit Send
If you’re in the middle of a build or renovation and frustration is building, here’s what I want to ask you to do before you fire off that text or jump on that call:
Take a breath.
Ask yourself: Is what I’m about to say true? Is it fair? Is it kind? Can it be said with respect for the human on the other end?
Because if you’re hiring a contractor, a designer, or a builder, we are human, too. We’re not the enemy. We’re your teammate. And when both sides lead with honesty and respect, the process doesn’t just go smoother.
It becomes meaningful.
Homes are built by people. And people need grace. So before you send that text, make that call, or fire off that email, take a breath.
And remember: you can build walls or bridges. Both start with what you say.




